Trust in general is a pretty sensitive topic, especially today. We just need to look around in the news and our communities for some awesome examples of trust building and also some that are not so flattering. We find many of our peers are quizzing themselves these days about trust and the importance of trust in our marketplace and in our communities. Not just in business but in life in general. It leaves me with a tremendous amount of thinking. Good thinking mind you…
via socialmediatoday.com
Do an online search for the phrase “Has Bean Steve” and see the results that pop up: “Has Bean Steve” is on Twitter, Facebook, Flickr, MySpace, Vimeo, YouTube, and LinkedIn, not to mention at least a dozen or so blogs, forums and other social networking sites.
“Has Bean Steve” is Stephen Leighton, a former prison guard turned coffee connoisseur, who launched “Has Bean Coffee”, a UK-based Internet coffee-roasting business that has a worldwide following thanks to Leighton’s use of social media to leverage his products and interact with his customers around the globe. Read more.
When I first blogged about ten ways to use LinkedIn, the site had 8.5 million total users worldwide. I’m told that now there are over twelve million small-business people on LinkedIn, which is roughly 20 percent of its total user base.
Many of these small-business people are using the site in ways you’d commonly imagine: finding leads, growing their business globally, or finding the right vendors. My buddies at LinkedIn recently provided me a list of ten additional ways small businesses can use LinkedIn. Read more.
I was talking to a friend who runs a mobile massage business. She takes her table to you, does the work at your office or home or wherever. It’s great for people who maybe can’t leave the office, but could spare the extra hour within the day, or who could benefit from having a massage at home after a long day. Might be great for stay-at-home parents, too. We were talking about marketing, and what she’d done so far to get herself more business. Read more.
Location-based platforms like Foursquare and Gowalla (and I heard Friday Facebook might be unveiling location-based data soon) are the hot new thing in the tech world. That means the rest of the world will probably think they’re cool about 6-9 months from now. Like many Web 2.0 companies, the location-based services have open source coding and Facebook-like privacy ignorance in their DNA. It’s astounding how little concern has been given to people’s privacy, safety and security with these softwares. But I blame the users almost as much as the companies themselves. Read more.
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